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Retailers can tap into generative AI to enhance support for customers and employees

IBM Big Data Hub

As the retail industry witnesses a shift towards a more digital, on-demand consumer base, AI is becoming the secret weapon for retailers to better understand and cater to this evolving consumer behavior. Retailers recognize the need to build their strategies around AI, integrating it into many aspects of their operations.

Retail 91
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Data: E-Retail Hacks More Lucrative Than Ever

Krebs on Security

Traditionally, the average price for card data nabbed from online retailers — referred to in the underground as “ CVVs ” — has ranged somewhere between $2 and $8 per account. For example, over the past year Gemini has seen some 66 million new dumps show up on underground markets, and roughly half as many CVVs.

Retail 231
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Data is essential: Building an effective generative AI marketing strategy

IBM Big Data Hub

Generative AI is powering a new world of creative, customized communications, allowing marketing teams to deliver greater personalization at scale and meet today’s high customer expectations. Enterprise marketing teams stand to benefit greatly from generative AI, yet introduction of this capability will require new skills and processes.

Marketing 114
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New guidance on direct marketing

Data Protection Report

On 5 December 2022, the Information Commissioner’s office ( ICO ) published its new guidance on direct marketing (the Direct Marketing Guidance ). Back in 2020 the ICO published a Direct Marketing Code of Practice (the Code ) which is required under s. Use of Special Category Data for direct marketing.

Marketing 105
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Collibra Catalog leads the field in Dresner’s market survey

Collibra

Dresner surveyed nearly 800 business intelligence (BI) professionals to examine customer preferences, customer investment and vendor performance in the data catalog space. 47% of Dresner’s survey respondents indicated that they have difficulty accessing data, but simply locating data is only part of the challenge.

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CGI-sponsored GTNews survey reveals major challenge for corporate banks—declining client satisfaction (part 2)

CGI

CGI-sponsored GTNews survey reveals major challenge for corporate banks—declining client satisfaction (part 2). In my first blog in this two-part series, I shared a key finding of The Global Treasurer’s Transaction Banking Survey (GTNews survey) for 2019—declining corporate client satisfaction.

Retail 90
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The race for corporate banks to catch up with their retail peers

CGI

The race for corporate banks to catch up with their retail peers. Corporate and transaction banks (CTBs) face the challenge of delivering services equivalent to those offered by their retail bank peers. Corporates, particularly large corporates, have not experienced the benefits of this evolution in retail banking.

Retail 68