INDUSTRY INSIGHTS YOUR PEERS ARE READING
The post It’s…A Marketing Barge?! But today a local CBS station is reporting that the massive box is custom built for… marketing. The thing’s apparently one huge, mobile marketing stunt. The post It’s…A Marketing Barge?! MORE
Part of Effort to Spread Use of Global Standards for Transactions The PCI Security Standards Council is offering 40 percent lower fees for participating organizations in nations with lower-income economies. "We MORE
Recently, the organization outlined some of the market trends it saw affecting the industry this year. Manufacturing has seen some challenging times … The post Major market trends driving the manufacturing sector in 2019 appeared first on OpenText Blogs. MORE
New technology and AI trends will evolve in ways that will help marketers better understand their businesses, consumers and competitors. Digital marketing Data management Big data MORE
After more than four years as part of the management consulting team, I am now responsible for launching our go-to-market (GTM) strategy for our firm’s cloud services. determine whether to go into inner-city markets and how best to go about it. MORE
But a number of cybercrime markets sell such access, in some cases for as little as 50 cents MORE
What does the 2019 market hold? Brad Topchick of Mooreland Partners on the Trends Driving 2019 Growth Broadcom acquired CA. AlienVault became AT&T Cybersecurity. These are just two of the deals that headlined in 2018. Brad Topchick, managing director of Mooreland Partners, shares insights MORE
Government Privacy Web Security credentials market Dark Web DDoS-for-hire law enforcement operation power off takedown webstresser xDedicMeanwhile, authorities are aggressively going after former users of the Webstresser DDoS-for-hire service. MORE
With a need for 3 million IT security pros, cybersecurity remains a hot market. Here are the skills most in demand and the best places to find a job MORE
The post Excellent Content Marketing: Dear NSA… appeared first on John Battelle's Search Blog. This short Slideshare deck , an extremely clever satire of the now infamous NSA slide deck , should be Slideshare’s marketing calling card. The post Excellent Content Marketing: Dear NSA… appeared first on John Battelle's Search Blog. MORE
Instagram Marketing Twitter YouTube content marketing hashtag marketing influencer marketing instagram marketing twitter marketing video marketing viral marketing youtube marketing MORE
Driven by lower prices of radio-frequency identification (RFID) tags, and increasing penetration of RFID technology in various industries, the RFID market is likely to witness high growth in coming years. The RFID market was valued at USD 16.95 RFID Market, by Product. MORE
RSAC Web Security ancillary services dark web markets TLS certificates turn key crimeware packages VenafiThe certificates are often paired with ancillary products, like Google-indexed “aged” domains, after-sale support, web design services and even integration with a range of payment processors. MORE
Most effective marketing strategies engage a plurality of channels to reach their target audience. Channels such as email, websites, microsites, mobile apps, social media, video ads and webinars are now the pivotal elements for an effective and compelling multi-faceted marketing strategy. MORE
Marketing Automation ( MA ) is the effort to better manage [online] marketing channels. Marketing Automation vs CRM. Measuring Marketing Automation. Scott Roose suggests ways that lead scoring helps sales and marketing teams. MORE
Learn how to upgrade your marketing plans with some insights from Ventana Research MORE
The EU General Data Protection Regulation (GDPR) has big implications for marketing departments and how they can advertise products and services. Marketing personnel will be pleased that direct marketing comes under “legitimate interest”, one of the six lawful bases for processing. MORE
Housing affordability Housing market Real estate Client strategies Real estate investments RedfinMore house for less money: Homebuyers are pouring into regions that offer lower taxes and larger homes. MORE
What trends do you think are disrupting marketing right now? He started by talking about all the hype going on with marketing technology. But overall, Scott thinks that marketing technology is achieving a lot and many good technologies have emerged that haven proven valuable. MORE
The post Content Marketing And the New Mainstream appeared first on John Battelle's Search Blog. image ) On the eve of our third annual P&G Signal (a private event I’ve produced for P&G these past few years) comes this piece in HBR : The Content Marketing Revolution. MORE
A new strain of point-of-sale malware skims credit card numbers and comes via a highly polished marketing campaign MORE
Suspected Admins Arrested in Germany and Alleged Top Narcotics Vendors in US German police have disrupted Wall Street Market and arrested its alleged administrators, who apparently "exit scammed" with $13 million in bitcoins, while U.S. MORE
The US Cloud-based customer relationship management software giant Salesforce is warning marketing customers of a data leakage caused by an API error. The US cloud computing company Salesforce is warning marketing customers of a data leakage caused by an API error. MORE
Marketers in all areas of the world have been abuzz about GDPR’s impact and what they need to be doing about it. Digital marketing Compliance systems MORE
On June 12, 2019, the Belgian Data Protection Authority (the “Belgian DPA”) launched a public consultation on direct marketing with a view to updating its Recommendation No. 02/2013 of January 30, 2013 on direct marketing (the “Direct Marketing Recommendation” – in French and in Dutch ). The planned Direct Marketing Recommendation update aims at supporting professionals through useful and practical information. MORE
The post Four Minutes on the Future of Marketing appeared first on John Battelle's Search Blog. He asked me about the future of marketing, in particular as it related to data and consumer behavior. MORE
Leading the latest edition of the ISMG Security Report: Inside the darknet marketplaces that serve cybercrime-as-a-service buyers and sellers. Also, why the healthcare sector remains so bad at detecting data breaches and blocking ransomware MORE
Fighting the rise of payment fraud and cyber attacks has also fueled the growth of the fraud prevention, detection and risk mitigation markets. Among those trends is the multi-factor authentication market that continues to see new investments as financial fraud rises. MORE
2 Terabyte Database Includes Up To 150 Fields With US Consumers' Data A computer security researcher has discovered a vast marketing database containing 340 million records on U.S. MORE
Security firm Group-IB has estimated that the market volume of illegal online sales of alcohol in Russia exceeded 30 million USD in 2018, i.e. almost 5.8 SecurityAffairs – illegal market, cybercrime). MORE
He added that marketers are prioritizing … The post How can agencies work better with marketers? Customer Experience Management Enterprise Content Management agencies Creative Collaboration Hightail marketers MORE
The now-defunct Wall Street Market (WSM). Signs of the dark market seizure first appeared Thursday when WSM’s site was replaced by a banner saying it had been seized by the German Federal Criminal Police Office (BKA). Scott MED3LIN Wall Street Market MORE
As a tech reporter at USA TODAY, I wrote stories about how Google fractured Microsoft’s Office monopoly , and then how Google clawed ahead of Apple to dominate the global smartphone market. Related: A path to fruition of ‘SecOps’ And now for Act 3, Google has thrown down the gauntlet at Amazon, challenging the dominant position of Amazon Web Services in the fast-emerging cloud infrastructure global market. MORE
Vulnerabilities Web Security black market breach British Airways MagBo magecart Underground market website breachThe research team said it has shared its findings with law enforcement and victims are being notified. MORE
German police have shut down one of the world’s largest black marketplace in the darkweb, the ‘Wall Street Market,’ and arrested its operators. Many Finnish narcotics sellers moved to the Wall Street Market. SecurityAffairs – Wall Street Market, hacking). MORE
The UK Information Commissioner’s Office (“ICO”) has issued a Monetary Penalty Notice to pensions release provider Grove Pensions Solutions Ltd (“Grove”), fining it £40,000 after the company used contact details collected by a third party for its direct marketing campaign. Grove used a specialist third-party marketing agency to send emails on its behalf to mailing lists, negligently failing to obtain valid consent from individuals who received the marketing emails. MORE
But each one is crucial for revenue and market growth. Database management Database Manager Digital marketingSingle customer view. Real-time insights. Customer engagement strategy. Buzzwords? MORE
Report: Cybercriminals Moving to Secure Chat Platforms, Conventional Forums The era of the underground marketplace may be ending as concerns over law enforcement infiltration rise, says threat intelligence company Digital Shadows. MORE
Marketing Related Topics 
Krebs on Security
MAY 3, 2019
The now-defunct Wall Street Market (WSM). Signs of the dark market seizure first appeared Thursday when WSM’s site was replaced by a banner saying it had been seized by the German Federal Criminal Police Office (BKA). Scott MED3LIN Wall Street Market
Data Breach Today
MAY 3, 2019
Suspected Admins Arrested in Germany and Alleged Top Narcotics Vendors in US German police have disrupted Wall Street Market and arrested its alleged administrators, who apparently "exit scammed" with $13 million in bitcoins, while U.S.
Rippleshot
JUNE 14, 2019
Fighting the rise of payment fraud and cyber attacks has also fueled the growth of the fraud prevention, detection and risk mitigation markets. Among those trends is the multi-factor authentication market that continues to see new investments as financial fraud rises.
Data Breach Today
MARCH 15, 2019
What does the 2019 market hold? Brad Topchick of Mooreland Partners on the Trends Driving 2019 Growth Broadcom acquired CA. AlienVault became AT&T Cybersecurity. These are just two of the deals that headlined in 2018. Brad Topchick, managing director of Mooreland Partners, shares insights
Speaker: Azmat Tanauli, Senior Director of Product Strategy at Birst
OpenText Information Management
APRIL 25, 2019
Most effective marketing strategies engage a plurality of channels to reach their target audience. Channels such as email, websites, microsites, mobile apps, social media, video ads and webinars are now the pivotal elements for an effective and compelling multi-faceted marketing strategy.
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Data Breach Today
JUNE 28, 2018
2 Terabyte Database Includes Up To 150 Fields With US Consumers' Data A computer security researcher has discovered a vast marketing database containing 340 million records on U.S.
Information Management Resources
MAY 7, 2019
Housing affordability Housing market Real estate Client strategies Real estate investments RedfinMore house for less money: Homebuyers are pouring into regions that offer lower taxes and larger homes.
IT Governance
JUNE 25, 2018
The EU General Data Protection Regulation (GDPR) has big implications for marketing departments and how they can advertise products and services. Marketing personnel will be pleased that direct marketing comes under “legitimate interest”, one of the six lawful bases for processing.
OpenText Information Management
JANUARY 21, 2019
He added that marketers are prioritizing … The post How can agencies work better with marketers? Customer Experience Management Enterprise Content Management agencies Creative Collaboration Hightail marketers
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Information Management Resources
AUGUST 3, 2018
Marketers in all areas of the world have been abuzz about GDPR’s impact and what they need to be doing about it. Digital marketing Compliance systems
Hunton Privacy
JUNE 14, 2019
On June 12, 2019, the Belgian Data Protection Authority (the “Belgian DPA”) launched a public consultation on direct marketing with a view to updating its Recommendation No. 02/2013 of January 30, 2013 on direct marketing (the “Direct Marketing Recommendation” – in French and in Dutch ). The planned Direct Marketing Recommendation update aims at supporting professionals through useful and practical information.
Perficient Data & Analytics
SEPTEMBER 25, 2018
Marketing Automation ( MA ) is the effort to better manage [online] marketing channels. Marketing Automation vs CRM. Measuring Marketing Automation. Scott Roose suggests ways that lead scoring helps sales and marketing teams.
Data Breach Today
MARCH 15, 2018
Part of Effort to Spread Use of Global Standards for Transactions The PCI Security Standards Council is offering 40 percent lower fees for participating organizations in nations with lower-income economies. "We
Threatpost
JANUARY 29, 2019
Government Privacy Web Security credentials market Dark Web DDoS-for-hire law enforcement operation power off takedown webstresser xDedicMeanwhile, authorities are aggressively going after former users of the Webstresser DDoS-for-hire service.
John Battelle's Searchblog
AUGUST 5, 2013
The post Four Minutes on the Future of Marketing appeared first on John Battelle's Search Blog. He asked me about the future of marketing, in particular as it related to data and consumer behavior.
Dark Reading
MARCH 13, 2019
A new strain of point-of-sale malware skims credit card numbers and comes via a highly polished marketing campaign
Perficient Data & Analytics
NOVEMBER 6, 2018
After more than four years as part of the management consulting team, I am now responsible for launching our go-to-market (GTM) strategy for our firm’s cloud services. determine whether to go into inner-city markets and how best to go about it.
Threatpost
SEPTEMBER 20, 2018
Vulnerabilities Web Security black market breach British Airways MagBo magecart Underground market website breachThe research team said it has shared its findings with law enforcement and victims are being notified.
John Battelle's Searchblog
JUNE 12, 2013
The post Excellent Content Marketing: Dear NSA… appeared first on John Battelle's Search Blog. This short Slideshare deck , an extremely clever satire of the now infamous NSA slide deck , should be Slideshare’s marketing calling card. The post Excellent Content Marketing: Dear NSA… appeared first on John Battelle's Search Blog.
Perficient Data & Analytics
APRIL 25, 2018
What trends do you think are disrupting marketing right now? He started by talking about all the hype going on with marketing technology. But overall, Scott thinks that marketing technology is achieving a lot and many good technologies have emerged that haven proven valuable.
Information Management Resources
MAY 7, 2018
But each one is crucial for revenue and market growth. Database management Database Manager Digital marketingSingle customer view. Real-time insights. Customer engagement strategy. Buzzwords?
Information Management Resources
JANUARY 19, 2018
New technology and AI trends will evolve in ways that will help marketers better understand their businesses, consumers and competitors. Digital marketing Data management Big data
Security Affairs
AUGUST 4, 2018
The US Cloud-based customer relationship management software giant Salesforce is warning marketing customers of a data leakage caused by an API error. The US cloud computing company Salesforce is warning marketing customers of a data leakage caused by an API error.
Security Affairs
MAY 3, 2019
German police have shut down one of the world’s largest black marketplace in the darkweb, the ‘Wall Street Market,’ and arrested its operators. Many Finnish narcotics sellers moved to the Wall Street Market. SecurityAffairs – Wall Street Market, hacking).
Data Breach Today
FEBRUARY 2, 2018
Leading the latest edition of the ISMG Security Report: Inside the darknet marketplaces that serve cybercrime-as-a-service buyers and sellers. Also, why the healthcare sector remains so bad at detecting data breaches and blocking ransomware
Threatpost
MARCH 6, 2019
RSAC Web Security ancillary services dark web markets TLS certificates turn key crimeware packages VenafiThe certificates are often paired with ancillary products, like Google-indexed “aged” domains, after-sale support, web design services and even integration with a range of payment processors.
John Battelle's Searchblog
NOVEMBER 1, 2013
The post It’s…A Marketing Barge?! But today a local CBS station is reporting that the massive box is custom built for… marketing. The thing’s apparently one huge, mobile marketing stunt. The post It’s…A Marketing Barge?!
eSecurity Planet
JANUARY 3, 2019
With a need for 3 million IT security pros, cybersecurity remains a hot market. Here are the skills most in demand and the best places to find a job
Security Affairs
DECEMBER 27, 2018
Security firm Group-IB has estimated that the market volume of illegal online sales of alcohol in Russia exceeded 30 million USD in 2018, i.e. almost 5.8 SecurityAffairs – illegal market, cybercrime).
The Last Watchdog
APRIL 23, 2019
As a tech reporter at USA TODAY, I wrote stories about how Google fractured Microsoft’s Office monopoly , and then how Google clawed ahead of Apple to dominate the global smartphone market. Related: A path to fruition of ‘SecOps’ And now for Act 3, Google has thrown down the gauntlet at Amazon, challenging the dominant position of Amazon Web Services in the fast-emerging cloud infrastructure global market.
John Battelle's Searchblog
JULY 8, 2014
The post Content Marketing And the New Mainstream appeared first on John Battelle's Search Blog. image ) On the eve of our third annual P&G Signal (a private event I’ve produced for P&G these past few years) comes this piece in HBR : The Content Marketing Revolution.
Data Breach Today
JUNE 8, 2018
Report: Cybercriminals Moving to Secure Chat Platforms, Conventional Forums The era of the underground marketplace may be ending as concerns over law enforcement infiltration rise, says threat intelligence company Digital Shadows.
RFID Global Solution, Inc.
JULY 15, 2017
Driven by lower prices of radio-frequency identification (RFID) tags, and increasing penetration of RFID technology in various industries, the RFID market is likely to witness high growth in coming years. The RFID market was valued at USD 16.95 RFID Market, by Product.
Dark Reading
MAY 3, 2019
Europol-led international law enforcement operation led to takedown of world's second-largest digital underground marketplace
Data Matters
DECEMBER 21, 2017
Instagram Marketing Twitter YouTube content marketing hashtag marketing influencer marketing instagram marketing twitter marketing video marketing viral marketing youtube marketing
IBM Big Data Hub
MAY 30, 2019
Learn how to upgrade your marketing plans with some insights from Ventana Research
Hunton Privacy
APRIL 3, 2019
The UK Information Commissioner’s Office (“ICO”) has issued a Monetary Penalty Notice to pensions release provider Grove Pensions Solutions Ltd (“Grove”), fining it £40,000 after the company used contact details collected by a third party for its direct marketing campaign. Grove used a specialist third-party marketing agency to send emails on its behalf to mailing lists, negligently failing to obtain valid consent from individuals who received the marketing emails.
OpenText Information Management
JANUARY 31, 2019
Recently, the organization outlined some of the market trends it saw affecting the industry this year. Manufacturing has seen some challenging times … The post Major market trends driving the manufacturing sector in 2019 appeared first on OpenText Blogs.
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