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Incognito Darknet Market Mass-Extorts Buyers, Sellers

Krebs on Security

Borrowing from the playbook of ransomware purveyors, the darknet narcotics bazaar Incognito Market has begun extorting all of its vendors and buyers, threatening to publish cryptocurrency transaction and chat records of users who refuse to pay a fee ranging from $100 to $20,000. An extortion message currently on the Incognito Market homepage.

Marketing 315
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Mango Markets Set to Pay $47M Bug Bounty to Hacker

Data Breach Today

96% of Voting Tokens favor Deal; Mango Markets Will Not Pursue Criminal Charges Decentralized finance exchange Mango Markets is set to pay $47 million as bug bounty to the hacker who stole $117 million in digital assets on Wednesday. Mango Markets is a trading platform riding on the Solana blockchain.

Marketing 358
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Regulator Accuses AI Video Firm of Deceptive Marketing

Data Breach Today

Federal Trade Commission after the regulator accused the AI-powered software vendor of deceptive marketing claims, including that its tools have "zero gender or racial bias" and market-leading levels of accuracy.

Marketing 267
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Back to the Future: Notorious AlphaBay Market Reboots

Data Breach Today

Darknet Market Only Accepts Monero, Promotes Malware and Botnets, Bans Ransomware The notorious AlphaBay darknet marketplace appears to be getting rebooted by "DeSnake," who claims to have been the security administrator for the previous iteration, which law enforcement officials took down in 2017.

Marketing 312
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Data-Driven Marketing 101

This eBook highlights how data-driven strategies empower marketing campaigns through personalization tactics. Here’s what’s covered: How data-driven marketing drives the customer experience. Understanding marketing strategy & performance. The most challenging obstacles to data-driven marketing success.

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Privacy Vendor Market Moves From Point to Platform Solutions

Data Breach Today

PwC's Anirban Sengupta Details Privacy Landscape, Growing Awareness in India Market The privacy vendor market in India is evolving rapidly, as many vendors move from offering point solutions to embracing more integrated, platform solutions that can handle a broader range of privacy requirements, said Anirban Sengupta, partner, risk consulting practice (..)

Marketing 258
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Skynet Carder Market Founder Pleads Guilty

Data Breach Today

Michael Mihalo Made At Least $1 Million Selling Stolen Payment Cards An Illinois man pleaded guilty Monday to eight criminal counts stemming from this three years leading a conspiracy to sell stolen financial information on darknet markets. Mihalo, 40, founded a datknet carding site known as Skynet Market. The man, Michael D.

Marketing 258
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Marketing Operations Efficiency: The Essential Checklist

As marketing becomes more tech-driven, the role of marketing operations (MOps) is getting more complex. Today, the discipline is increasingly interwoven with other vital go-to-market motions — including sales and customer support — and is responsible for all business elements associated with marketing, including the tech stack.

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Marketing Ops: The New Revenue Hero

As data continues to play a starring role in today’s B2B organizations, both marketing and sales operations professionals are poised to solidify their place as critical revenue drivers.

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The Ultimate Marketing Efficiency Checklist

When times are tough and marketers are asked to do more with the same (or less), we have to make tough choices. Here are 7 creative ways marketers can work smarter (not harder) - with the resources you already have! However, you might be able to squeeze more value from the tools and processes you’re already using.

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Best Practices for Marketing Database Cleanse

Finding a vendor to cleanse and optimize your marketing database can be difficult if you don’t know what to look for. ZoomInfo has produced this eBook to help marketing leaders understand best practices around cost and value when it comes to choosing a B2B contact data provider. This buyer’s guide will cover: Buying Considerations.

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ABCs of Data Normalization for B2B Marketers

It’s not a far stretch to suggest that the topic isn’t exactly what gets marketers excited in their day-to-day workflow. However, if lead generation, reporting, and measuring ROI is important to your marketing team, then data normalization matters - a lot. Well, marketers rely on this grouping to reach their goals.

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Activating Intent Data for Sales and Marketing

Sales and marketing leaders have reached a tipping point when it comes to using intent data — and they’re not looking back. More than half of all B2B marketers are already using intent data to increase sales, and Gartner predicts this figure will grow to 70 percent. The bad news?

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Marketing-Led Post-COVID-19 Growth Strategies

Any return to normalcy may seem far-off, but sales and marketing are on the front lines of restarting the economy. However, there’s no team better suited to lead that charge than the marketing department. Strategically aligning your systems and teams. Getting consensus on how to define “qualified leads”.

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Your Guide to Using Conversational Marketing to Drive Demand Generation

Enter conversational marketing — the new paradigm to tackling your business deals and converting prospects in minutes. Studies show the return on investment (ROI) of conversational marketing helps your marketing team drive revenue.