10 Tools & Tips to Promote Self Service in B2C


Self-help is the best help. It reduces reliance on others, making one self-sufficient – one of the major reasons why customers today prefer self-help more than anything else to address. Guest Post

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B2B CRM Systems: Benefits, Features, and Real Examples


Both B2C and B2B companies need effective customer relationship management systems. However, the content and features of these CRMs will be different, as each business type has its specifics. Thus, Guest Post

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The importance of consumer IAM in the world of the ‘digital-savvy’ customer

OpenText Information Management

Consumer Identity and Access Management (CIAM), also known as B2C IAM, is still relatively new but it is rapidly becoming a ‘must have’ for any customer-focused business. It sets the foundation for an enterprise to deliver great customer experiences while creating the ideal balance between convenience and security. In the first of our CIAM blog … The post The importance of consumer IAM in the world of the ‘digital-savvy’ customer appeared first on OpenText Blogs.

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Cyber Defense Magazine – August 2020 has arrived. Enjoy it!

Security Affairs

Cyber Defense Magazine august 2020 Edition has arrived. We hope you enjoy this month’s edition…packed with over 147 pages of excellent content.

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Cyber Defense Magazine – July 2020 has arrived. Enjoy it!

Security Affairs

Let’s get one step ahead of the next threat, TEAM CYBER DEFENSE MAGAZINE NOW ONLINE: OUR SISTER PUBLICATION Cyber Security Magazine with a Consumer Focus (B2C) NEW Don’t miss out: two unique webinars each month… Cyber Defense Webinars THINK YOU HAVE WHAT IT TAKES, WE HAVE A NEW UPCOMING GAME SHOW, WEBINARS AND OUR ANNUAL AWARDS NOW LAUNCHING: www.cyberdefenseawards.com. Cyber Defense Magazine July 2020 Edition has arrived.

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Cyber Defense Magazine ? July 2020 has arrived. Enjoy it!

Security Affairs

Let’s get one step ahead of the next threat, TEAM CYBER DEFENSE MAGAZINE NOW ONLINE: OUR SISTER PUBLICATION Cyber Security Magazine with a Consumer Focus (B2C) NEW Don’t miss out: June 17, 2020 at 2pm EDT – a breaktrhough Cyber Defense Webinar Game Changing Breach Defense by Dramatically Improving Endpoint Security Cyber Defense Webinars THINK YOU HAVE WHAT IT TAKES, WE HAVE A NEW UPCOMING GAME SHOW, WEBINARS AND OUR ANNUAL AWARDS NOW LAUNCHING: www.cyberdefenseawards.com.

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A Proposition to Drive E-Tail Scanner Sales

Document Imaging Report

Maybe the issue is that Textract is more of an AWS/B2B play than a B2C play like you get more commonly with the Amazon marketplace. I was doing an interview recently with a scanner vendor which was planning on introducing a new SOHO model, for which they expected Amazon to serve as the primary marketplace. Amazon sells a lot of document scanners. This got me thinking, why not bundle some AWS Textract services with scanners being sold through Amazon?

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How to Tackle the Information Chaos Problem


In a B2C environment these requirements are driven by the end customer, meaning the bank customer who applies for a mortgage – expectation is to have this completed in 30 minutes. Profitability impact is caused by slow, inefficient processes; a transaction with multiple manual steps consumes labor, impacts order to cash and in a B2C environment also impacts the customer satisfaction due to delays and errors.

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NEW TECH: Cequence Security launches platform to shield apps, APIs from malicious botnets

The Last Watchdog

Thus, what we’re experiencing today is the blossoming of B2B and B2C commerce transacted digitally. Cyber criminals are deploying the very latest in automated weaponry, namely botnets, to financially plunder corporate networks. The attackers have a vast, pliable attack surface to bombard: essentially all of the externally-facing web apps, mobile apps and API services that organizations are increasingly embracing, in order to stay in step with digital transformation.

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The death of duplicate data spending


In a large B2B or B2C enterprise, hundreds of thousands of dollars are wasted on redundant third-party data purchase every year. What is third-party data duplication? Most companies are already leveraging their operational and transactional data for generating valuable insights.

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Strength on Strength: Marketo and the Adobe Experience Platform

Perficient Data & Analytics

While B2C marketers have for years clamored for the flexibility and time-to-value offered by B2B2C platforms such as Marketo, never before has Marketers been able to truly execute on that vision regardless of customer origin. Today’s customer demands completely seamless omni-channel experiences, and such customer demands are forcing Marketers to pursue advanced analytics and first-party data strategies at an unprecedented rate.

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FRANCE: New cooperation agreement between the CNIL and DGCCRF

DLA Piper Privacy Matters

B2C businesses will need to be more careful than ever in the way they collect and process consumer personal data, the way they inform them of such processing, etc. By Denise Lebeau-Marianna and Caroline Chancé.

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Data as Experience: The Customer Role

Perficient Data & Analytics

Think through the following: B2C: Who hasn’t gone to Amazon and looked up past orders or otherwise looked their history. This is a continuation of my Data As Experience Series. The last post was on the Executive Role. The Customer. Many companies tend to overlook customers. Most salespeople actually provide a range of reports but nine times out of ten, it seems that these are custom built report based on a lot of hoops the salesperson needed to jump through.

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Now is the Time for “Moments-Based Marketing”


The shift to online commerce since the start of the pandemic in the US - both in B2C and B2B - has been dizzying. Have a moment? That’s exactly what your customers want. Customers expect companies with which they do business to be quick, timely, and helpful in the precise moment of interaction. Your ability to make that happen relies on identifying and understanding individual customers to provide well-timed, relevant value across any channel, device, or touchpoints to the consumer.

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It's One DataPoint. But It Ain't Great for PPC

John Battelle's Searchblog

For background, our agency manages search for over 100 clients, mostly online retailers, mostly B2C. A reader sent me this : In September, we reported online sales were holding steady across our client base. As November begins, the situation has become bleaker. Across much of our client base, we see significant signs of the economic slowdown. Our clients spend about $100 million combined on paid search clicks annually.

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Data Breach Today - Untitled Article

Data Breach Today

If you want to generate B2B leads make sure you are not generating B2C leads. 18 Best 2018 B2B Lead Generation Strategies For Marketers. Have you yet planned your best 2018 B2B lead generation strategies? Well if you have not until now then you should probably know that when it comes to B2B lead Generation, 2018 is going to become the lifeblood of modern sales process. With loads of strategies to choose from, it has become very challenging for businesses to survive the competition.

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How to Win Customers and Drive Loyalty With Data


Instead of thinking about B2B or B2C, think H2H: Human to Human. Do you find yourself wondering how to win customers in this hyper-competitive, always-on era? You're not alone. In a day and age when it's incredibly easy for customers to switch providers or change loyalties, only customer experience can save you. But how do you create a CX that's unique and meaningful to your customers - and potential customers? The answer is in the data.

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Subject Matter Experience And Product Quality Are Dead


If an organization’s data infrastructure is not set up to collect and anticipate product failures, innovate into new product adaptations and learn from poor service experiences, B2B and B2C customers alike can quickly move on to alternative vendors or more costly channels. One fine day the water dispenser of my two-year-old, French-door refrigerator stopped working. No problem, I thought, as I had enough foresight to sign up for a home warranty policy literally a month prior.

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Say Goodbye to Legacy MDM, Say Hello to Reltio to Power Connected Customer Experiences


Connected Customer 360 Profiles are enriched with 1000s of attributes including: Relationships: among B2C and B2B customers, between customers and employees (eg. It’s so exciting to be working with data innovators at Global 2000 companies with visionary leadership teams who are committed to winning in the experience economy. . I remember reading the Gartner prediction that by 2020, 86% of companies will be competing on customer experience. How accurate was that prediction? .

Building a Data-Driven Business Model

Information Matters

This plays to the strengths of B2B and B2C information-based products; consumers are generally unwilling to pay for information while businesses will do so if there is a commercial value to it. Data-Driven Business Models. Although we are awash with data, making money from it is not always straightforward. Low barriers to entry and the commoditization of many data sources mean that creating and then sustaining a profitable data-driven business model is a considerable challenge.

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Have you forgotten the right to be forgotten?


Respondents to the survey were typically working in a B2B industry rather than B2C and may have different expectations of the potential number of SARs. Automating SAR fulfilment: The decision to automate SAR processing may have depended on your estimate of requests and whether you are primarily in B2B or B2C. Have you forgotten the right to be forgotten? shobana.lv@cgi.com. Thu, 09/27/2018 - 06:35.

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Humanizing utility assets: A new approach to using assets to drive automation


Such a framework will enable you to look at each element of the entire process, whether it is M2M, machine-to-person (M2P), person-to-machine (P2M), or B2C to optimize each of the separate steps, while still maintaining a view of the whole chain. Humanizing utility assets: A new approach to using assets to drive automation. pallavi.m@cgi.com. Wed, 12/05/2018 - 00:35.

Is Your Customer Experience Future-Ready?


White Paper: The Golden Path to B2C Customer 360 – What We Learned from World’s Largest Retail & Consumer Brands. Ankur Gupta, Sr. Product Marketing Manager, Reltio. Are your customers demanding and want only the best? I guess the question is redundant. Customers are always demanding and we must deliver to top those expectations. Besides the usual suspects of value for money and best deals, it’s the unique experience that drives today’s customers.

Open the Gates for Next-Gen Loyalty


Download the white paper: Customer Data Management in B2C: What We Learned from World’s Largest Retail & Consumer Brands. Ankur Gupta, Sr. Product Marketing Manager, Reltio. I was in Boston last week. Coincidently, Martha had dropped a mail and wanted to talk. So I decided to take the opportunity and meet her. Martha earlier worked with one of our customers and had recently moved to another company as VP – Customer Innovation and Experience.

Data disruption – new business models


However, one of the biggest challenges faced by business leaders is how to differentiate themselves in the market and this often involves exploring new business models, for both B2B and B2C markets, which ultimately drive profitability and new level of services. Data disruption – new business models. p.butler@cgi.com. Mon, 02/15/2016 - 03:00.

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Data Innovator Spotlight - Interview with Charles Joseph, DataZed


B2B, B2C or B2B2C: B2B. Name: Charles Joseph. Title: Founder & Data Governance Consultant. Company: DataZed. 1 sentence company description: DataZed is a consultancy that works with organizations to improve their data quality, data governance and data strategy. Years in Position: Over 10 years. 1-2 Previous Roles & Companies: Worked as a consultant with general insurers, Lloyd’s market firms, brokers and reinsurers, including Beazley Group and RSA.

Will Postal Services Stand and Deliver?


The recent announcement from eBay and Argos regarding their joined up delivery service looks to address one of the most visible obstacles in B2C commerce; The Last Leg. Because of these features the Postal Services are also in pole position to address the second issue with some B2C logistics. Will Postal Services Stand and Deliver? ravi.kumarv@cgi.com. Thu, 10/31/2013 - 08:50.

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Connected Customer 360 Profiles for Retail & Luxury Brands


Complete, accurate customer data can help improve customer service, customer experience, and inform offline decisions,” said Joe Stanhope, Vice President and Principal Analyst at Forrester and an expert in B2C marketing. 3 Things Data Innovators at Retail & Luxury Brands Have in Common. Retail and luxury brand leaders may use different terms to describe customers, including “clients” or “guests.”

Enabling Data Driven Business Models


However, one of the biggest changes that businesses and government currently face is the change in business models for both B2B and B2C. Enabling Data Driven Business Models. p.butler@cgi.com. Thu, 11/13/2014 - 04:06. The business world is changing at a rate we would not have believed ten years ago.

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IoT and the pricing conundrum


It’s early days, but what is clear is that value-based rather than product-based pricing will be an integral part of IoT and the new business models it creates , both on a B2B and B2C front. IoT and the pricing conundrum. p.butler@cgi.com. Tue, 04/19/2016 - 04:00. Price is what you pay. Value is what you get." - Warren Buffett. The Internet of Things (IoT) is having a profound effect on the role of marketing.

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DC SEO 3.0 & Internet Marketing Top 10 2014 Tips for Local or Small Businesses

Interactive Information Management

Our insight comes from many places, though primarily from the experiences of our long list of DC area clients - ranging from IT and B2B service companies, to retail, B2C and startup businesses. At KME (a DC SEO Company and Digital Technology Agency ), we cover a lot of ground among client types, industry segments and technology services, with a heavy emphasis on area DC SEO business requirements for online, interactive marketing and advertising.

CEO Bingo - Some Thoughts on The Yahoo CEO Search

John Battelle's Searchblog

My candidate from here is Bruce Chizen , former CEO of Adobe, who has successfully competed with Microsoft and gets the B2C software/Internet as platform space (at left, and in conversation at Web 2 last year ). Lots of speculation continues around who might be the right CEO for Yahoo, both on my original post here (I am honored by the readers who suggested it but, come on, guys, I am not the right person for the job), as well as across the 'sphere.

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Enabling Enterprise Manoeuvrability with EIM


EIM capabilities can also be integrated directly into the Action step, through customer communications capabilities, allowing B2B and B2C marketing and customer service to take place directly off the back of decision steps made with current information directly available to decision-makers, or published out through websites controlled and branded through Web Content Management. Enabling Enterprise Manoeuvrability with EIM. narmada.devarajan. Thu, 11/07/2013 - 00:18. The Agility Challenge.

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