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AI in commerce: Essential use cases for B2B and B2C

IBM Big Data Hub

Key takeaways By implementing effective solutions for AI in commerce, brands can create seamless, personalized buying experiences that increase customer loyalty, customer engagement, retention and share of wallet across B2B and B2C channels.  And the centrality of these experiences isn’t limited to B2C vendors.

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MY TAKE: How consumer-grade VPNs are enabling individuals to do DIY security

The Last Watchdog

I’ve since discovered that there’s a heck of a lot going on in the B2C VPN space. The top B2C VPNs proved to be very clever and effective at differentiating themselves from one another and very successful at marketing their services. Consumer-grade VPNs have steadily gained a large following. Surfshark is not alone.

B2C 214
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State of the EMEA Information Capture & IDP Market 2022/2023

Info Source

The market growth, however, was driven primarily by digital business inputs, in particular email inputs with attachments and secondarily mobile devices. For the Capture & IDP Software market in the EMEA region, Infosource predicts an accelerated growth of end customer investments in the next 5 years.

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Global Capture & IDP Vertical Market Analysis

Info Source

CAPTURE & IDP MARKET FRAMEWORK Infosource has covered the Capture market for over two decades. We consider these Intelligent Capture solutions the start, and an integral part, of the Intelligent Document Processing (IDP) market. Infosource has included these solutions in their Capture market assessment going back to 2018.

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Now is the Time for “Moments-Based Marketing”

Reltio

Joe answered questions about the importance of hyper-personalization, digital transformation, and customer data to delivering what Forrester calls “ moments-based marketing.” This is a new approach to marketing that recognizes the real-time nature of customer engagement. What is “moments-based marketing”? Makes sense to me.

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State of the Global Capture & IDP Market

Info Source

Business use cases that involve unstructured inputs are increasingly addressed by RPA vendors, which is leading to a convergence of the traditional Capture and the Capture-related part of the RPA market. In the 5-year forecast period, Infosource expects the Capture & IDP market to grow to almost 8.5 Billion US$ in 2026.

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Delivering ROI for Our Customers When it Matters Most

Reltio

In today's uncertain market and economic environments, our customers must ensure that Reltio solves their most pressing data challenges while saving money, growing revenue, reducing risk, and creating efficiencies. Improved first call resolution in B2B and B2C call center environments created $3.1 million in savings.

MDM 52