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AI in commerce: Essential use cases for B2B and B2C

IBM Big Data Hub

Key takeaways By implementing effective solutions for AI in commerce, brands can create seamless, personalized buying experiences that increase customer loyalty, customer engagement, retention and share of wallet across B2B and B2C channels.  And the centrality of these experiences isn’t limited to B2C vendors.

B2C 70
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Influencing Change as Security Leader: Communication Is Key

Data Breach Today

Nordstrom CISO Nicole Darden Ford Shares Her Journey From B2B to B2C Industry From working in B2B industries to now shifting to a B2C industry, Nicole Darden Ford, CISO, Nordstrom, is confident of bringing a fresh perspective to tackling the retail sector's complex cybersecurity and fraud challenges.

B2C 167
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Using blockchain to combat counterfeiting in manufacturing

CGI

Product authenticity plays a huge role in assuring consumer confidence for B2B and B2C businesses. Using blockchain to combat counterfeiting in manufacturing. Whether it’s COVID-19 vaccines, industrial goods, car parts or fair-trade chocolate, today consumers want assurance that the product they’ve purchased is genuine.

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Are you prepared for the French eInvoicing mandate starting in 2023?

OpenText Information Management

Starting in 2023, new eInvoicing and eReporting obligations will apply to business-to-government (B2G) and business-to-business (B2B) transactions, including cross-border B2B and domestic business-to-consumer (B2C) transactions. Across Europe, eInvoicing mandates are evolving rapidly.

B2B 67
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Data Breach Today - Untitled Article

Data Breach Today

18 Best 2018 B2B Lead Generation Strategies For Marketers. Have you yet planned your best 2018 B2B lead generation strategies? Well if you have not until now then you should probably know that when it comes to B2B lead Generation, 2018 is going to become the lifeblood of modern sales process. Go tell your boss the right way!

B2B 209
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This Identity Management Day, Go BIG or Go HOME!

Thales Cloud Protection & Licensing

If B2C companies ever questioned the disruption that was abound, the dynamics of doing business during the pandemic totally changed that mindset. The B2B landscape wasn’t that different either. Here, there was a lot less control, and the demands were very different.

B2C 87
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GUEST ESSAY: Here’s how Secure Access Service Edge — ‘SASE’ — can help, post Covid-19

The Last Watchdog

About the essayist: Postan is the former SEO and Content Director of Outbrain, and previously worked in the gaming, B2C and B2B industries for more than a decade.

Access 214