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Unlocking value: Top digital transformation trends

IBM Big Data Hub

While digital transformation has been a trend for some years, emerging technologies have made this movement even more important. Companies are rethinking their business models to become more digital and competitive. Digital transformation is an important component of a modern organization’s business operations.

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Exploring the hyper-competitive future of customer experience

IBM Big Data Hub

The future of customer experience (CX) is more : more data, more technology, more surprising and delighting. It’s also more pressure to retain those customers, whether those interactions happen online or in-store. As customer expectations and habits change, so too must the CX that organizations provide.

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Customer experience as a catalyst for digital transformation

OpenText Information Management

With 63% of Financial Services organizations either planning or formally engaged in digital transformation initiatives, how does a financial brand drive conversion, create loyalty and maintain a competitive edge?

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The customer experience evolution: Today’s data-driven, real-time discipline

IBM Big Data Hub

An evolution of customer experience (CX) was to be expected. Throughout modern history, organizations have encountered internal and external challenges that changed how they interact with customers and how customers view those organizations. Customer needs changed. Customer retention is difficult to keep high.

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Customer experience examples that drive value

IBM Big Data Hub

Organizations that provide an excellent customer experience (CX) can improve sales revenues by 2 to 7 percent and profitability by 1 to 2 percent, according to McKinsey. Focusing on good CX can increase customer satisfaction and drive more meaningful customer interactions, ultimately increasing sales and customer retention.

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How to create a robust digital transformation strategy

IBM Big Data Hub

Organizations are increasingly investing in digital transformation as a way to maintain or grow a competitive advantage. A tried-and-true way to approach digital transformation is to understand the relationship customers have with the product and the brand, where that relationship currently falls short, and how it can be improved.

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Digital Transformation Examples: Three Industries Dominating Digital Transformation

erwin

Digital transformation examples can be found almost anywhere, in almost any industry. Amazon began as a disruptor to brick-and-mortar bookstores, eventually becoming one of the most obvious digital transformation examples as it went on to revolutionize online shopping. Digital Transformation in Retail.