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7 customer experience trends in 2024

IBM Big Data Hub

Customer experience (CX) defines a customer’s journey with a company, including both direct and indirect touchpoints. Businesses that place the emotional needs of the buyer persona at the forefront of the customer experience strategy fosters great relationships.

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The new wave of channel marketing: What partners can expect in H2 2024 

OpenText Information Management

We’re well into 2024 now and the channel marketing landscape continues to change, thanks to a blend of innovation and connectivity. Go Big in 2024 – Think Beyond the Freebies: Remember that awesome swag bag you once got? You’ll want to go even bigger in 2024 because it’s all about creating connections that stick.

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Top 6 predictions for the Public Sector in 2024

OpenText Information Management

In many ways, the year 2023 seems like a table-setter for a seismic 2024. Added … The post Top 6 predictions for the Public Sector in 2024 appeared first on OpenText Blogs. We have two escalating regional wars with global impact, an economy that can’t seem to find its footing, and a looming U.S.

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Value based care set to drive 2024 healthcare technology adoption

OpenText Information Management

For 2024 there are five technologies that are driving the … The post Value based care set to drive 2024 healthcare technology adoption appeared first on OpenText Blogs. This transformation places an emphasis on delivering high-quality care while controlling costs.

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Strategic CX: A Deep Dive into Voice of the Customer Insights for Clarity

Speaker: Nicholas Zeisler, CX Strategist & Fractional CXO

The first step in a successful Customer Experience endeavor (or for that matter, any business proposition) is to find out what’s wrong. 💡 That’s where the Voice of the Customer (VoC) comes in. Are you excited to actually start making sense of customer analytics? If you can’t identify it, you can’t fix it!

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Predictions for the financial services industry in 2024

OpenText Information Management

All of these elements have put pressure on the financial … The post Predictions for the financial services industry in 2024 appeared first on OpenText Blogs.

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Insights on AI and ISO 20022: OpenText helps shape the narrative at the Payments Canada Summit

OpenText Information Management

The 2024 Payments Canada Summit recently concluded, bringing together industry leaders, innovators, and key stakeholders to discuss the most recent trends and insights in payments. The discussion focused on how AI-driven solutions can enhance payment processes, improve security, and provide personalized customer experiences.