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Retailers can tap into generative AI to enhance support for customers and employees

IBM Big Data Hub

As the retail industry witnesses a shift towards a more digital, on-demand consumer base, AI is becoming the secret weapon for retailers to better understand and cater to this evolving consumer behavior. Generative AI excels at handling diverse data sources such as emails, images, videos, audio files and social media content.

Retail 95
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Data privacy examples

IBM Big Data Hub

An online retailer always gets users’ explicit consent before sharing customer data with its partners. A navigation app anonymizes activity data before analyzing it for travel trends. One cannot overstate the importance of data privacy for businesses today. The app heavily encrypts all user financial data.

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Don’t let bad data drag you down: A retailer’s guide

Collibra

Retail is a dynamic and competitive market. In addition to the traditional brick-and mortar-stores, the retail business today includes online and mobile stores. Every process at every stage of these stores relies on data. The right kind of data can drive great innovations in retail.

Retail 86
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Consumers have their Say about Protection of Personal Data – Call for More Stringent Controls

Thales Cloud Protection & Licensing

Consumers have their Say about Protection of Personal Data – Call for More Stringent Controls. We live in a digital world in which we engage with significant social, government, retail, business and entertainment services now delivered without any direct human service management. Governments need to take action.

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It’s time to think twice about retail loyalty programs

Thales Cloud Protection & Licensing

As I was starting to write this blog, yet another retail program data breach occurred, for Marriott’s Starwood loyalty program. But it looks like my own personal data has been breached – again. To make a long story short – the top reason that they didn’t invest in data security was “lack of perceived need” at 52%.

Retail 66
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The GDPR: Everything you need to know about data controllers and data processors

IT Governance

Data controllers and data processors are an integral part of the GDPR. The terms ‘data controller’ and ‘data processor’ have been around for years, but it’s only since the EU GDPR (General Data Protection Regulation) took effect that they’ve been scrutinised. Responsibilities of the data controller.

GDPR 107
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Data controller vs data processor: what’s the difference?

IT Governance

The concept of data controllers and data processors has been around for years, but the roles come with clearly defined responsibilities under the GDPR (General Data Protection Regulation). In this blog, we take a close look at what a data controller and processor does and how they fit into your organisation.

GDPR 95