article thumbnail

Data privacy examples

IBM Big Data Hub

An online retailer always gets users’ explicit consent before sharing customer data with its partners. A navigation app anonymizes activity data before analyzing it for travel trends. These access controls reduce the chances that the data is used for unauthorized or illegal purposes.

article thumbnail

Businesses to Assist NHS Test and Trace Efforts

Hunton Privacy

Establishments and companies in the UK will therefore be responsible for the additional collection and potential sharing of customers’ personal data. Any entity engaging in this kind of data collection will need to comply with the requirements of data protection law.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

MY TAKE: Why the next web-delivered ad you encounter could invisibly infect your smartphone

The Last Watchdog

The tech titans have swelled into multi-billion dollar behemoths by myopically focusing on delivering targeted online advertising, in support of online retailing. Cybercriminals have begun escalating their efforts to bend the legitimate online advertising and retailing fulfillment ecosystem to their whims. It’s only lightly monitored.

Retail 138
article thumbnail

The GDPR: Everything you need to know about data controllers and data processors

IT Governance

A data processor is the organisation that does the legwork; it processes the information on the controller’s behalf. For example, a marketing executive at a retailer hires a company to conduct a survey on shoppers’ browsing habits. Responsibilities of the data controller. The means used to delete or dispose of the data.

GDPR 107
article thumbnail

Improving government services with Collibra Data Quality & Observability: A closer look at the food stamp program

Collibra

Recipients can use their EBT cards at authorized retailers to purchase eligible food items. Program integrity and compliance: State agencies must ensure SNAP benefits are issued accurately and that recipients and retailers follow program rules. By improving data quality, agencies can reduce their error rates and secure more funding.

article thumbnail

The most valuable AI use cases for business

IBM Big Data Hub

Promote cross- and up-selling Recommendation engines use consumer behavior data and AI algorithms to help discover data trends to be used in the development of more effective up-selling and cross-selling strategies, resulting in more useful add-on recommendations for customers during checkout for online retailers.

article thumbnail

How to implement the General Data Protection Regulation (GDPR)

IBM Big Data Hub

The GDPR applies to any organization that processes the personal data of European residents, regardless of where that organization is based. A data controller is any organization, group, or person that collects personal data and determines how it is used. Consents cannot be bundled, either.

GDPR 83