The Last Watchdog
NOVEMBER 28, 2023
28, 2023 – AppDirect , the world’s leading B2B subscription commerce platform, today released key findings from its IT Business Leaders 2024 Outlook Report. Their top areas of concern include cybersecurity risk (58%), information security risk (53%) and compliance risk (39%). San Francisco, Calif.,
The Last Watchdog
OCTOBER 5, 2023
Editor’s note: I recently had the chance to participate in a discussion about the overall state of privacy and cybersecurity with Erin Kapczynski, OneRep’s senior vice president of B2B marketing. How did you first get interested in cybersecurity as a career? Erin: So, let’s get started. What drew you to this field?
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The Last Watchdog
JANUARY 17, 2022
When it comes to sales targets there is a correlation between increased sales to shareholder value creation, but closing sales in B2B transactions can be time consuming. In cybersecurity we often face a bias towards lagging indicators, unfortunately. Cybersecurity nuances. Leading indicators provide a shorter feedback loop.
The Last Watchdog
JULY 11, 2022
Surfshark partnered with a number of independent cybersecurity researchers to quantify the scope and pattern of data breaches over the past couple of decades. Post Covid 19, these patterns are likely to become even more engrained as digitally remote work, education, healthcare and entertainment activities predominate.
OpenText Information Management
MAY 3, 2024
What’s more, influencers, specifically micro in nature, will continue to be excellent partners for B2B marketing and selling solutions. Viewing every online interaction as an opportunity to build meaningful connections and provide insightful, educational content tailored for the future of marketing. Don’t be afraid to create reels!
Security Affairs
MAY 12, 2023
For over a decade, email has been a common source of cybersecurity threats. Education is a key element in building a culture of security, so it’s vital to get employees onboard when rolling out new standards and policies. About the author Ali Cameron is a content marketer that specializes in the cybersecurity and B2B SaaS space.
Data Matters
NOVEMBER 4, 2020
The Attorney General will issue regulations which require businesses in which there is “significant risk” to a consumer’s privacy (based on their size and the nature of their data processing activities) to perform thorough cybersecurity audits on an annual basis. Extends Employee- and B2B Exemptions for Two Years.
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