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Has Innovation Died in Marketing?

John Battelle's Searchblog

As we thought through the implications of committing to a third-party platform for the launch of a crucial new service, and the challenges of convincing marketers that it will be worth supporting, I was reminded of a burst of writing I posted more than fifteen years ago. So why the hell are we trying? Fair question. Service over Product.

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15-Year-Old Malware Proxy Network VIP72 Goes Dark

Krebs on Security

Like other anonymity networks marketed largely on cybercrime forums online, VIP72 routes its customers’ traffic through computers that have been hacked and seeded with malicious software. Between 2003 and 2006, Corpse focused on selling and supporting his Haxdoor malware. The domain Vip72[.]org

Sales 274
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Marketers Have Given Up on Context, And Our National Discourse Is Suffering

John Battelle's Searchblog

Marketers – especially brand marketers: Too many of you have lost the script regarding the critical role you play in society. It’s time to rethink the relationship between marketers, media companies (not “content creators,” ick), and the audience. It’s getting complicated out there.

Marketing 137
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Terry Kendrick helps libraries achieve their marketing, communications and engagement goals

CILIP

Facet Publishing announce the publication of Engaging your Community through Active Strategic Marketing: A practical guide for librarians and information professionals by Terry Kendrick. It includes a set of tools and techniques to help reflection and progress towards effective marketing and engagement. Information Now Ltd ?

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The Not-so-True People-Search Network from China

Krebs on Security

Stevens is also quoted in a paid blog post at ecogreenequipment.com , as is Alina Clark , co-founder and marketing director of CocoDoc , an online service for editing and managing PDF documents. Cocofinder lists its market officer as Harriet Chan , but Ms. Scouring multiple image search sites reveals Ms. Cocofinder[.]com

Marketing 240
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$10M Is Yours If You Can Get This Guy to Leave Russia

Krebs on Security

Try2Check was so reliable that it eventually became the official card-checking service for some of the underground’s most bustling crime bazaars, including Vault Market, Unicc , and Joker’s Stash. ” That handle used the same ICQ instant messenger account number ( 555724 ) as a Mazafaka denizen named “ Nordex.”

Marketing 222
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Adapture Becomes an AWS Well-Architected Partner

Adapture

Adapture is also an AWS Select Tier Partner and holds the AWS Market Competency as well. About AWS Founded in 2006, AWS is the leading cloud provider globally with clients that range across all sizes and industries. For more information, contact Mary Folsom , Manager of Channel Marketing and Demand Generation.

Cloud 52