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It’s time to think twice about retail loyalty programs

Thales Cloud Protection & Licensing

As I was starting to write this blog, yet another retail program data breach occurred, for Marriott’s Starwood loyalty program. What I’d originally planned to write about was a topic that directly applies – why retailers of all stripes are not investing in data security. But none of these reasons rose to the top in retail.

Retail 66
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How to achieve high-impact personalization at scale with managed marketing services

IBM Big Data Hub

What are managed marketing services (MMS)? Managed marketing services are the outsourcing of marketing business processes, such as campaign planning and execution, content management and enhancement, marketing analytics and other marketing support (SEO, social listening and loyalty). Did that action turn into a lead?

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The most valuable AI use cases for business

IBM Big Data Hub

Promote cross- and up-selling Recommendation engines use consumer behavior data and AI algorithms to help discover data trends to be used in the development of more effective up-selling and cross-selling strategies, resulting in more useful add-on recommendations for customers during checkout for online retailers.

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IBM and Tata Consulting Services collaborate to drive hybrid cloud adoption with IBM Power Virtual Server

IBM Big Data Hub

Our partnership benefits from IBM’s expertise in cloud computing , artificial intelligence (AI) and analytics, and TCS’s experience in digital transformation, consulting and cloud-engineering services. This upgrade resulted in improved overall performance. ” —Sureshkumar J, TCS iSeries Chief Architect.

Cloud 62
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Automated governance and trustworthy AI

IBM Big Data Hub

Firms in regulated industries such as financial services, healthcare and telecom will see additional regulations being enforced to ensure AI governance compliance with requirements to document the evidence of it. Case study: IBM Cloud Pak for Data at work in a large financial services firm.

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The state of AI and information readiness in banking

OpenText Information Management

According to a new report on the global banking industry from Finextra, 45% of retail banks say they can onboard a new customer in under 40 minutes. Yet, only a quarter of respondents felt they could pull front and back end systems together to deliver optimum customer service.

Retail 67
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Process Excellence: A transformational lever to extreme automation

IBM Big Data Hub

What do a Canadian energy company, a Dutch coffee retailer and a British multinational consumer packaged goods (CPG) company have in common right now? All are transforming their procurement operations by leveraging state-of-the-art process mining and intelligent automation technology. dollars annually in direct or indirect procurement.

Mining 70