ChiefTech

FEBRUARY 10, 2008

©2005-2009. Bearing in mind I wrote these in 2004, I think most of these questions are still very applicable. This is the old ChiefTech blog. Nice of you to drop in and visit. However, you need to come over and see my new blog at chieftech.com.au. Please seek advice for specific circumstances.

Paper 40

Paper Archiving Risk Marketing 40

John Battelle's Searchblog

DECEMBER 29, 2016

But I did predict that massive companies would put their missions at the core of their marketing, and that certainly happened with corporations like Unilever, Ikea, H&M, and many others. 12 – Sports unbundle. 2009 Predictions. 2009 How I Did. 2004 Predictions. 2004 How I Did. Well… no.

IoT 40

IoT Blockchain Marketing IT 40

John Battelle's Searchblog

JANUARY 3, 2014

The subject of this cloud has nothing – directly – to do with digital media, marketing, technology or platform ecosystems – the places where I focus much of my writing. And 12 months from now, everyone will be tweeting about how Twitter has run out of ideas. 2009 Predictions. 2009 How I Did.

Marketing 111

Marketing Cloud IT Agriculture 111

John Battelle's Searchblog

JANUARY 3, 2016

This trend will evince itself in many forms: We’ll see massive older companies shift their marketing focus to purpose-based messaging – both to insure top talent considers them as a career choice, and to maintain relevance to a new generation of purpose-based consumers. 2009 Predictions. 2009 How I Did.

IoT 75

IoT Blockchain Marketing IT 75

John Battelle's Searchblog

SEPTEMBER 3, 2010

I count ten, as many as Google had in its IPO back in 2004. Win or lose, there's much to learn in how the market judges this offering. In fact, I believe this IPO could well be a tipping point of sorts, a referendum on not just the financial markets, but on the Era of Google as we know it. More on that in a minute. The Offering.

Marketing 99

Marketing IT Sales Access 99

John Battelle's Searchblog

DECEMBER 19, 2017

As I wrote nearly 12 months ago , 2017 felt particularly unpredictable. But last year I wrote: “But fear of cyber warfare, fraud, and over-reaching marketers and government will create huge openings for consumer friendly versions of currently opaque products like PGP, password managers, and the like.” 2009 Predictions.

Privacy 55

Privacy Marketing IT Data collection 55

John Battelle's Searchblog

DECEMBER 19, 2017

As I wrote nearly 12 months ago , 2017 felt particularly unpredictable. But last year I wrote: “But fear of cyber warfare, fraud, and over-reaching marketers and government will create huge openings for consumer friendly versions of currently opaque products like PGP, password managers, and the like.” 2009 Predictions.

Privacy 40

Privacy Marketing Data collection IT 40

John Battelle's Searchblog

DECEMBER 19, 2017

As I wrote nearly 12 months ago , 2017 felt particularly unpredictable. But last year I wrote: “But fear of cyber warfare, fraud, and over-reaching marketers and government will create huge openings for consumer friendly versions of currently opaque products like PGP, password managers, and the like.” 2009 Predictions.

Privacy 40

Privacy Marketing Data collection IT 40

eSecurity Planet

APRIL 26, 2022

Investments in cybersecurity more than doubled from $12 billion to $29.5 billion in 2021, and growing concerns over data security , software supply chains , and ransomware suggest the market will remain strong through economic ups and downs. Insight Partners. Kleiner Perkins.

Cybersecurity 128

Cybersecurity Cloud Marketing Security 128

John Battelle's Searchblog

JANUARY 6, 2017

Honestly, when I consider the coming 12 months, so much feels up for grabs that I wonder whether it’s wise to prognosticate. But fear of cyber warfare, fraud, and over-reaching marketers and government will create huge openings for consumer friendly versions of currently opaque products like PGP, password managers, and the like.

Marketing 56

Marketing Privacy IT Data collection 56