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Data is essential: Building an effective generative AI marketing strategy

IBM Big Data Hub

For example, a retail clothing company might use generative AI to customize email or online experiences tailored for different customer personas. The advanced capabilities of generative AI for text, visuals and video have the potential to create a more personalized and engaging experience.

Marketing 119
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11 cyber security predictions for 2020

IT Governance

With better audio and video simulations, phishing will move on from email and text to things like Facebook videos. Endpoints such as POS (point of sale) machines or the cardholder’s own browsers are the most likely targets, via card-sniffing scripts loaded into the browser through a mix of direct or third-party hosted scripts.

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CILIP and Nielsen Book announce major new partnership

CILIP

Jo Shaw, Sales Director, Book Discovery & Commerce Solutions at Nielsen Book said; ?We Through industry events, CILIP will bring together key stakeholders from across the book trade to share perspectives, identify common challenges and opportunities for collaborations and improvement. video, audio and text ? is consumed.

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A Digital Transformation Lesson: Open Source Business Models

Bill Schmarzo - Dell EMC

I remember telling my mom that I was Vice President of Sales & Marketing of a company that was selling free software. Let’s say that you are in the retail business and looking to leverage big data analytics to “ optimize in-store merchandising effectiveness. After a very long pause, she replied, “Is your resume up to date?”.

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Data science vs data analytics: Unpacking the differences

IBM Big Data Hub

Additionally, data science requires experience in SQL database coding and an ability to work with unstructured data of various types, such as video, audio, pictures and text. For example, retailers can predict which stores are most likely to sell out of a particular kind of product.

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What is a Customer API?

Reltio

Watch this video with Manish Sood, Reltio founder and CEO, to learn more about Customer APIs or read this transcript from the video below. Can't watch a video right now? Clienteling App for a Luxury Retailer : This is an app for 5,000 store associates. Reltio provides API scalability, performance and resilience. .

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Take action with your library this Libraries Week

CILIP

s, in partnership with Authors Aloud UK, help us kick off Libraries Week with a special book event with author Femi Fadugba, talking about his new book The Upper World, a game-changing YA thriller that defies space and time and in which the library has a part to play! Libraries Week Events and Activities. Penguin Random House Children?s,