John Battelle's Searchblog

NOVEMBER 3, 2008

A reader sent me this : In September, we reported online sales were holding steady across our client base. For background, our agency manages search for over 100 clients, mostly online retailers, mostly B2C. Here are total PPC-driven sales, aggregated across all our clients, from Monday, June 2, 2008 through Sunday, October 26, 2008.

B2C 40

B2C IT Sales Retail 40

CGI

NOVEMBER 13, 2014

However, one of the biggest changes that businesses and government currently face is the change in business models for both B2B and B2C. A good example of this is how a sales culture would change as a business moves from large upfront sales of product and services to outcome-based opportunities that start small and grow over time.

B2C 40

B2C Sales B2B Analytics 40

Reltio

JANUARY 29, 2020

As you may have just experienced an HVAC repair or are getting ready to put your house on the market for the early spring real estate rush, you may be thinking about adding a home warranty policy to your sale to sweeten the deal for a buyer. These home warranties have been a boon for the insurance industry because this segment grows 3.1%

Customer Experience 52

Customer Experience Manufacturing B2C B2B 52

CGI

OCTOBER 31, 2013

The recent announcement from eBay and Argos regarding their joined up delivery service looks to address one of the most visible obstacles in B2C commerce; The Last Leg. Because of these features the Postal Services are also in pole position to address the second issue with some B2C logistics. ravi.kumarv@cgi.com.

B2C 40

B2C Sales IT 40

Info Source

MARCH 16, 2022

This trend also impacts how end customers communicate and interact in B2B and B2C environments, which is increasingly digital and involves a diverse set of input channels and formats. In 2022, we expect subscription sales to surpass perpetual license sales for the first time.

Information capture 59

Information capture Marketing Digital transformation Cloud 59

Info Source

MARCH 16, 2022

This trend also impacts how end customers communicate and interact in B2B and B2C environments, which is increasingly digital and involves a diverse set of input channels and formats. In 2022, we expect subscription sales to surpass perpetual license sales for the first time.

Information capture 52

Information capture Marketing Digital transformation Cloud 52

Reltio

MAY 21, 2019

No wonder our ad spend does not give the expected sales lift, and we falter on brand loyalty.” Download the white paper: Customer Data Management in B2C: What We Learned from World’s Largest Retail & Consumer Brands. Naturally we keep going for generic promotions or similar marketing campaigns.

Customer Experience 89

Customer Experience Retail B2C Marketing 89

Info Source

FEBRUARY 12, 2020

Maybe the issue is that Textract is more of an AWS/B2B play than a B2C play like you get more commonly with the Amazon marketplace. So, if I am a scanner vendor, why wouldn’t I look at including a year’s worth of Textract services with the purchase of the scanner from the Amazon marketplace?

Sales 59

Sales B2C Artificial Intelligence B2B 59

Reltio

OCTOBER 28, 2021

How can you increase cross and upsell in a B2C Loyalty Management use case if you can’t connect Customer, Product and possibly also Location (retail outlet)? Increase sales quota attainment by 8% via enhanced information about each client. Increase the conversion rates of Leads to Sales during the trial period.

MDM 98

MDM IT B2B Sales 98

Reltio

OCTOBER 28, 2022

Forrester Consulting interviewed six of our customers and used its proven methodology to build a total economic impact model for a composite organization with both B2B and B2C operations. The study showed a significant 366% return on investment (ROI) and $13M net present value (NPV) of benefits over 3 years.

MDM 52

MDM B2C B2B Customer Experience 52

Reltio

NOVEMBER 1, 2022

Forrester Consulting interviewed six of our customers and used its proven methodology to build a total economic impact model for a composite organization with both B2B and B2C operations. The study showed a significant 366% return on investment (ROI) and $13M net present value (NPV) of benefits over 3 years. . Quantified benefits .

MDM 52

MDM B2C B2B Customer Experience 52

Reltio

DECEMBER 10, 2021

Our customers integrate Reltio with their core business applications such as CRM and ERP to run business processes such as customer service and sales forecasting using trusted data. We support both operational and analytical MDM use cases with a rich set of adapters and real-time streaming APIs.

MDM 98

MDM Analytics Digital transformation Cloud 98

Reltio

FEBRUARY 3, 2020

In speaking with their leadership teams and stakeholders in digital and marketing , sales , customer service, loyalty and customer experience , compliance and data science and customer analytics, they quickly learned that business needs for customer data has grown exponentially.

Customer Experience 69

Customer Experience MDM Data science B2C 69

Reltio

JUNE 22, 2020

According to Forrester , by 2023, digital will impact 58% of total US retail sales — that is, sales for which customers do at least some part of their shopping journey via a digital touchpoint. This resulted in $2M in sales per day while stores were closed.

Retail 78

Retail MDM Customer Experience Analytics 78