Utah Becomes Fourth U.S. State to Enact Consumer Privacy Law
Hunton Privacy
MARCH 24, 2022
As with the CPA and VCDPA, the UCPA’s protections apply only to Utah residents acting solely within their individual or household context, with an express exemption for individuals acting in an employment or commercial (B2B) context. The UCPA will prohibit controllers from discriminating against consumers for exercising their rights.
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