The Role of Master Data Management in Enabling Omnichannel Connected Customer Experiences
Reltio
NOVEMBER 9, 2020
Data plays a key role in enabling omnichannel connected customer experiences. It needs to be delivered real-time at scale across all channels, not just to digital touch points, but human touch points to empower employees. It's a company-wide transformation. Today, companies have more data about their customers than ever before.
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