Remove tag personal-information
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Data privacy examples

IBM Big Data Hub

An online retailer always gets users’ explicit consent before sharing customer data with its partners. A school asks parents to verify their identities before giving out student information. Far-reaching regulations like Europe’s GDPR levy steep fines on organizations that fail to safeguard sensitive information.

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The most valuable AI use cases for business

IBM Big Data Hub

Personalize customer experiences The use of AI is effective for creating personalized experiences at scale through chatbots, digital assistants and customer interfaces , delivering tailored experiences and targeted advertisements to customers and end-users. Routine questions from staff can be quickly answered using AI.

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Keeping Up with New Data Protection Regulations

erwin

Some suggest the California Consumer Privacy Act (CCPA), which takes effect January 1, 2020, sets a precedent other states will follow by empowering consumers to set limits on how companies can use their personal information. For example, many retailers have robust, data-driven e-commerce operations that are international.

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