IBM Big Data Hub

APRIL 24, 2024

Data privacy is more of an art than a science, a matter of balancing legal obligations, user rights, and cybersecurity requirements without stymying the business’s ability to get value from the data it collects. An online retailer always gets users’ explicit consent before sharing customer data with its partners.

Data Privacy 79

Data Privacy Privacy GDPR Personal data 79

ARMA International

SEPTEMBER 13, 2021

1] “The Fourth Industrial Revolution represents a fundamental change in the way we live, work and relate to one another. This includes defining the product scope of the DT journey and the digital products and services that will deliver transformative change for a new future. Part 3 will discuss how to manage the various DT risks. Cloud-First.

Digital transformation 59

Digital transformation Blockchain IT Computer and Electronics 59

John Battelle's Searchblog

SEPTEMBER 15, 2017

Everyone knows that Wanamaker was right — in the offline world, half your advertising is wasted , and thanks to offline’s lack of precise targeting, no one has a clue which half that might be. AdWords worked best when you used it directly on Google’s site — because your ad came up as a search result right next to the “organic” results.

Search queries 87

Search queries Marketing IT Government 87

John Battelle's Searchblog

SEPTEMBER 15, 2017

Everyone knows that Wanamaker was right?—?in because your ad came up as a search result right next to the “organic” results. Facebook and Google’s advertising infrastructure is one of humanity’s most marvelous creations. It’s also one of its most terrifying, because, in truth, pretty much no one really understands how it works.

Search queries 40

Search queries Marketing IT Government 40

John Battelle's Searchblog

SEPTEMBER 15, 2017

Everyone knows that Wanamaker was right?—?in because your ad came up as a search result right next to the “organic” results. Facebook and Google’s advertising infrastructure is one of humanity’s most marvelous creations. It’s also one of its most terrifying, because, in truth, pretty much no one really understands how it works.

Search queries 40

Search queries Marketing IT Government 40