The Belgian Data Protection Authority Publishes Recommendation Concerning Data Processing for Direct Marketing Purposes
HL Chronicle of Data Protection
MARCH 5, 2020
The Recommendation applies to all kinds of promotions, including sales and advertising, and is not limited to promotions of a commercial nature. The Recommendation provides a step-by-step approach on how achieve compliance: 1. Fulfilment of Transparency Obligations and making sure that Data Subjects can exercise their rights.
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