The Belgian Data Protection Authority Publishes Recommendation Concerning Data Processing for Direct Marketing Purposes
HL Chronicle of Data Protection
MARCH 5, 2020
For example, a public administration targeting specific groups susceptible to specific diseases does not engage in direct marketing unless a specific medicinal product and/or pharmaceutical company is mentioned. The Recommendation provides a step-by-step approach on how achieve compliance: 1. How to Comply? Right to Object.
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