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This Identity Management Day, Go BIG or Go HOME!

Thales Cloud Protection & Licensing

Retail companies, for example, were forced to speed up their digital presence to avoid being totally disrupted. Retail companies, insurance companies, restaurants, and banks, to name a few, and even public sector organizations serving consumers or citizens were forced to adapt. The B2B landscape wasn’t that different either.

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Data is essential: Building an effective generative AI marketing strategy

IBM Big Data Hub

For example, a retail clothing company might use generative AI to customize email or online experiences tailored for different customer personas. The generative AI tool can also incorporate external factors like weather, upcoming events or the shopper’s location.

Marketing 120
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The Customer Journey Digital Transformation Workbook

Bill Schmarzo - Dell EMC

Think about how Amazon’s market capitalization towers above that of other retailers, or how the iPhone regularly captures over 90 percent of smartphone industry profits.) The worksheet takes participants through the following steps: Capture the Customer Event and the Customer’s Objectives for that Event. Prepare for Vacation.

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The Customer Journey Digital Transformation Workbook

Bill Schmarzo - Dell EMC

Think about how Amazon’s market capitalization towers above that of other retailers, or how the iPhone regularly captures over 90 percent of smartphone industry profits.) The worksheet takes participants through the following steps: Capture the Customer Event and the Customer’s Objectives for that Event. Prepare for Vacation.