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The iAd: Steve Jobs Regifts The Mobile Marketing Experience

John Battelle's Searchblog

We're used to buzz around Apple, and in particular, we're quite used to buzz about how Apple goes to market. CEO Steve Jobs is widely considered the greatest marketer alive, and nearly every marketer I've worked with has expressed sincere admiration for the magic the man is capable of weaving.

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The most valuable AI use cases for business

IBM Big Data Hub

Personalize customer experiences The use of AI is effective for creating personalized experiences at scale through chatbots, digital assistants and customer interfaces , delivering tailored experiences and targeted advertisements to customers and end-users. YouTube will deliver a curated feed of content suited to customer interests.