IBM Big Data Hub

APRIL 24, 2024

An online retailer always gets users’ explicit consent before sharing customer data with its partners. A navigation app anonymizes activity data before analyzing it for travel trends. One cannot overstate the importance of data privacy for businesses today. The app heavily encrypts all user financial data.

Data Privacy 79

Data Privacy Privacy GDPR Personal data 79

John Battelle's Searchblog

MAY 21, 2010

A search click can convert directly to a sale, and often does. Here's that list: * The exact data Apple is using to target. Whether and how Apple consumers have been made aware of that data use. Whether and how Apple consumers have been made aware of that data use. So is an iAd worth the same? We’ll get to that.

Marketing 84

Marketing Privacy IT Insurance 84

John Battelle's Searchblog

MAY 21, 2010

A search click can convert directly to a sale, and often does. Here's that list: * The exact data Apple is using to target. Whether and how Apple consumers have been made aware of that data use. Whether and how Apple consumers have been made aware of that data use. So is an iAd worth the same? We’ll get to that.

Marketing 65

Marketing Privacy IT Insurance 65