John Battelle's Searchblog

JANUARY 19, 2023

Anything tagged as “ the talk of Davos ” is destined for a ritual media takedown, after all. It reminds me of a conversation I had over the course of a year or so with Rob Reid, the author of the prescient 2017 novel After On. I’m not sure that’s a huge, investable market, but it’s a leading indicator.

Marketing 98

Marketing Insurance Communications Artificial Intelligence 98

Everteam

MAY 10, 2019

This is the traditional approach records management used for years to tag information at the discrete physical or digital document level. Now, regulations such as GDPR require you to identify personal information (PII/PCI/PHI), tag this data as sensitive and measure the level of risk, wherever it resides, at scale.

Information governance 40

Information governance Government Insurance Risk 40

John Battelle's Searchblog

SEPTEMBER 15, 2017

Well, let’s pull back and consider how these two tech giants execute their core business model, which of course is advertising. Facebook and Google’s advertising infrastructure is one of humanity’s most marvelous creations. It’s also one of its most terrifying, because, in truth, pretty much no one really understands how it works.

Search queries 87

Search queries Marketing IT Government 87

Reltio

JUNE 20, 2019

Also of course deployment in the cloud is the thing in modern data management – we will stop running all of this on our own iron and get it from someone else. He has many years of cross-industry experience in consulting with clients across all major MDM and PIM technologies. What was your route into technology, MDM and PIM?

MDM 49

MDM Manufacturing Computer and Electronics Digital transformation 49

John Battelle's Searchblog

MAY 21, 2010

As I write, marketers are evaluating Apple’s pitch and trying to determine if it’s worth the rather steep initial price of entry. If you’re an ROI driven marketer that craves certainty and are relatively risk averse, stay away. Depends on what you do with it, of course. Many have already jumped in. My conclusion?

Marketing 84

Marketing Privacy IT Insurance 84

John Battelle's Searchblog

MAY 21, 2010

As I write, marketers are evaluating Apple’s pitch and trying to determine if it’s worth the rather steep initial price of entry. If you’re an ROI driven marketer that craves certainty and are relatively risk averse, stay away. Depends on what you do with it, of course. Many have already jumped in. My conclusion?

Marketing 65

Marketing Privacy IT Insurance 65

John Battelle's Searchblog

SEPTEMBER 15, 2017

Well, let’s pull back and consider how these two tech giants execute their core business model, which of course is advertising. that’s the regulatory body responsible for insuring fairness and transparency in paid political speech?—?the Facebook and Google’s advertising infrastructure is one of humanity’s most marvelous creations.

Search queries 40

Search queries Marketing IT Government 40