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$10,000,000 civil penalty for disclosing personal data without consent

Data Protection Report

In December 2020, the company revised its privacy policy (increasing its size to 15 pages) and added a statement that it used Facebook Pixel, a web analytics and advertising service by Facebook, Inc. As indicated in the paragraph quoted above, the company collected some very sensitive personal information.

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This Is What Happens When Context Is Lost.

John Battelle's Searchblog

Facebook and Google’s advertising infrastructure is one of humanity’s most marvelous creations. And that’s a massive problem for Facebook and Google, who have been dragged to the stocks over their algorithms’ inability to, well, act like a rational and dignified human being. (Cross posted from NewCo Shift ).

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article thumbnail

This Is What Happens When Context Is Lost.

John Battelle's Searchblog

Facebook and Google’s advertising infrastructure is one of humanity’s most marvelous creations. And that’s a massive problem for Facebook and Google, who have been dragged to the stocks over their algorithms’ inability to, well, act like a rational and dignified human being. (Cross posted from NewCo Shift ). And the FEC?—?that’s

article thumbnail

This Is What Happens When Context Is Lost.

John Battelle's Searchblog

Facebook and Google’s advertising infrastructure is one of humanity’s most marvelous creations. And that’s a massive problem for Facebook and Google, who have been dragged to the stocks over their algorithms’ inability to, well, act like a rational and dignified human being. (Cross posted from NewCo Shift ). And the FEC?—?that’s

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The ROI of iAds - A Lot of Unanswered Questions

John Battelle's Searchblog

Depends on what you do with it, of course. Of course, with search, the market is mature and lead conversion is a science. Privacy is a rather big issue at the moment, as we've learned from Facebook. If you’re an ROI driven marketer that craves certainty and are relatively risk averse, stay away. This will change over time.

article thumbnail

The ROI of iAds - Alot of Unanswered Questions

John Battelle's Searchblog

Depends on what you do with it, of course. Of course, with search, the market is mature and lead conversion is a science. Privacy is a rather big issue at the moment, as we've learned from Facebook. If you’re an ROI driven marketer that craves certainty and are relatively risk averse, stay away. This will change over time.