IBM Big Data Hub

MAY 17, 2024

Key takeaways By implementing effective solutions for AI in commerce, brands can create seamless, personalized buying experiences that increase customer loyalty, customer engagement, retention and share of wallet across B2B and B2C channels. Today, generative AI enables dynamic customer segmentation and profiling.

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Reltio

MARCH 15, 2019

Kevin McBride and Jay Hook of HP took the opportunity of managing mismatched B2B account data, and turned it into an exceptional B2B Account Master implementation, beginning their sophisticated digital transformation journey. Whether it is retail, CPG, or auto industry, unlocking the value of customer data is always challenging.

B2B 40

B2B Digital transformation Retail MDM 40

Info Source

OCTOBER 21, 2022

The Manufacturing sector recovered strongly in 2021. The demand from the Retail sector declined for the second year in a row as this sector was struggling to transform itself. email and electronic sourced inputs) caused by growing virtual B2C and B2B interactions.

Marketing 52

Marketing Digital transformation Sales Paper 52

Reltio

OCTOBER 28, 2021

What gets them excited, what drives success for them, what gets them promoted are business outcomes delivered against a specific use case.But there’s the rub: How can you improve operational efficiency in a B2B selling use case if you can’t link Account and Contact so your sellers know which individuals work for which company?

MDM 98

MDM IT B2B Sales 98

Info Source

NOVEMBER 14, 2018

“Kofax RPA has eliminated 100 percent of the cost of routine B2B portal updates and eliminated costly transcription errors,” said Darren Klaum, Director, Business Systems at PITT OHIO. “By Product Information. Next-Generation RPA: RPA+Artificial Intelligence Platform.

Artificial Intelligence 40

Artificial Intelligence B2B Digital transformation Marketing 40