Now is the Time for “Moments-Based Marketing”
Reltio
JUNE 25, 2020
Consumers are in constant motion, evolving their brand affinities, lifestyle choices, technology usage, and emotional responses to the world around them,” observed Joe and two colleagues in the blog, “ Marketing Is All About Moments; Don’t Wait For Them, Create Them.”. Makes sense to me. Omnichannel adds complexity.
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