The Belgian Data Protection Authority Publishes Recommendation Concerning Data Processing for Direct Marketing Purposes
HL Chronicle of Data Protection
MARCH 5, 2020
It refers to all data subjects that may be targeted by direct marketing such as clients, members, prospects, subscribers, or even voters. Some relevant examples include, but are not limited to: Companies sending emails to clients mentioned in their listing; NGOs delivering mail to a list of subscribers to inform them on a new campaign; and.
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