tag Big data Examples Government Manufacturing Training 
IBM Big Data Hub
OCTOBER 16, 2023
Marketers use ML for lead generation, data analytics, online searches and search engine optimization (SEO). For example, many use it to contact users who leave products in their cart or exit their website. Reinforcement learning uses ML to train models to identify and respond to cyberattacks and detect intrusions.
ARMA International
SEPTEMBER 13, 2021
Gartner (2021) has two related definitions: Digital Transformation: “can refer to anything from IT modernization (for example, cloud computing), to digital optimization, to the invention of new digital business models.” CDPs apply specialized technologies and pre-built processes that are tailored precisely to meet marketing data needs.
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