2014

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Early Lessons From My Mobile Deep Dive: The Quickening Is Nigh

John Battelle's Searchblog

Do you really want to eat them one at a time? If you read me closely, you know I’ve been more than frustrated with what I call the “ chicletized world ” of disconnected mobile apps. But app makers are now realizing they have to do more than get their app installed. It’s called publishing.

Marketing 112
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Predictions 2014: A Difficult Year To See

John Battelle's Searchblog

The subject of this cloud has nothing – directly – to do with digital media, marketing, technology or platform ecosystems – the places where I focus much of my writing. If you’re wondering what’s made me feel this way, a couple of choice articles from 2013 (and there were too many to count) should do the trick.

Marketing 111
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A Soccer Field on the Data Center, Chickens in the Parking Lot - in Northern Virginia

Interactive Information Management

Are Data Centers good neighbors, how noisy or wasteful are they really, and do they really hire locally? How are the Data Centers connected to our growing need for STEM initiatives, do they offer Internships? A virtually present, accessible and locally-tagged business/storefront/group of employees, customers & vendor partners (i.e.

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What Will Search Look Like In Mobile? A Visit With Jack

John Battelle's Searchblog

” Mobile searches tend to be service related – “How do I get to this address,” and/or location driven: “What are good nightspots nearby.” Well, I’d call it “conversational.” ” - Query & Corpus. And what information is that? Well, that leads us to … - Signal.