B2C Digital transformation e-Delivery Retail 
IBM Big Data Hub
MAY 17, 2024
Key takeaways By implementing effective solutions for AI in commerce, brands can create seamless, personalized buying experiences that increase customer loyalty, customer engagement, retention and share of wallet across B2B and B2C channels. And the centrality of these experiences isn’t limited to B2C vendors.
Reltio
JUNE 22, 2020
3 Things Data Innovators at Retail & Luxury Brands Have in Common. Retail and luxury brand leaders may use different terms to describe customers, including “clients” or “guests.” Therefore, they use connected customer 360 profiles to power connected, hyper-personalized experiences across digital and human interactions.
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