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#ModernDataMasters: Michele Chambers, AWS

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Michele is also a speaker, author and evangelist for the use of analytics to drive better business decision-making. What was your route into technology, data and analytics? I then worked on a large-scale BI project at Coca-Cola, which was where I really started to understand the importance of analytics. I grew up in St.

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#ModernDataMasters: Martin Squires, The Analysis Foundry

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Martin Squires is a leader with extensive experience in customer insight, marketing analytics & data science. Selected for the last 5 years as a member of the Data IQ Data 100 , Martin has considerable experience helping organisations drive value from building a deeper understanding of their customers.