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Predictions 2014: A Difficult Year To See

John Battelle's Searchblog

The subject of this cloud has nothing – directly – to do with digital media, marketing, technology or platform ecosystems – the places where I focus much of my writing. I mean, who cares if Facebook has a good or bad year if the apocalypse is looming? Sound familiar, Facebook? My best guess?

Marketing 111
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This Is What Happens When Context Is Lost.

John Battelle's Searchblog

Facebook and Google’s advertising infrastructure is one of humanity’s most marvelous creations. And that’s a massive problem for Facebook and Google, who have been dragged to the stocks over their algorithms’ inability to, well, act like a rational and dignified human being. Facebook: People Based Marketing FTW.

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article thumbnail

This Is What Happens When Context Is Lost.

John Battelle's Searchblog

Facebook and Google’s advertising infrastructure is one of humanity’s most marvelous creations. And that’s a massive problem for Facebook and Google, who have been dragged to the stocks over their algorithms’ inability to, well, act like a rational and dignified human being. Facebook: People Based Marketing FTW.

article thumbnail

This Is What Happens When Context Is Lost.

John Battelle's Searchblog

Facebook and Google’s advertising infrastructure is one of humanity’s most marvelous creations. And that’s a massive problem for Facebook and Google, who have been dragged to the stocks over their algorithms’ inability to, well, act like a rational and dignified human being. Facebook: People Based Marketing FTW.