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Part 2: OMG! Not another digital transformation article! Is it about the evolution from RIM to Content Services?

ARMA International

Before, travellers booked their trips through agents, who issued paper tickets, confirmations, car-rental documents, and so on. Starting with a clean sheet of paper, they have designed business processes that are streamlined. There is virtually no paper today. The travel industry has already reimagined its future.

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Part 1: OMG! Not another digital transformation article! Is it about understanding the business drivers?

ARMA International

Marketing teams can create and share marketing content such as online blog posts, white papers, e-books, or short videos that can be posted on social media platforms and targeted towards various audiences. DT is creating real-time data that can be “mined” to uncover information about products, customers, market trends, and financial risks.