EUROPE: e-Privacy Regulation – changes regarding electronic communications and digital marketing
DLA Piper Privacy Matters
AUGUST 1, 2019
While the previous version made it clear that advertising displayed online “ to the general public ” was excluded from the scope of these rules (suggesting targeted advertising was covered), new changes suggest that even targeted advertising might not constitute direct marketing communications under the Proposal (e.g. Next steps.
Let's personalize your content