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Data monetization: driving the new competitive edge in retail

CGI

Mon, 12/09/2019 - 04:28. Data has become an essential resource and a key element in the growth strategy of large retail organizations. European retailers Carrefour and Fnac-Darty are exploring data-focused alliances with Google, while Intermarché is teaming with Microsoft, to name a few examples. ravi.kumarv@cgi.com.

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