The ROI of iAds - A Lot of Unanswered Questions
John Battelle's Searchblog
MAY 21, 2010
We will know a lot more in two weeks, when Apple convenes its developers’ conference , but by then, it’ll be too late to join the launch party. Privacy is a rather big issue at the moment, as we've learned from Facebook. This is a potential issue for marketers, who don’t want to be caught up in another privacy tempest.
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