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Should businesses use collective intelligence and the wisdom of the crowds?

ChiefTech

Professor Michael Luca and his co-authors analysed the top 100 reviews from 40 media outlets, including the New York Times, and the Washington Post, between 2004 and 2007 for their paper. Earlier in the year, a report was published of researchers who looked at mining Twitter to predict the success of movies. via guardian.co.uk.

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