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AI in commerce: Essential use cases for B2B and B2C

IBM Big Data Hub

Key takeaways By implementing effective solutions for AI in commerce, brands can create seamless, personalized buying experiences that increase customer loyalty, customer engagement, retention and share of wallet across B2B and B2C channels.  And the centrality of these experiences isn’t limited to B2C vendors.

B2C 64
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Elevate Your IAM Strategy with Thales at EIC 2024

Thales Cloud Protection & Licensing

A Technological Revolution As the digital landscape evolves, artificial intelligence (AI) is sparking a technological revolution with far-reaching effects across various industries. One significant change is how we approach identity verification, using AI to enhance security, streamline processes, and improve customer experience.

B2B 62
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Trying to tackle Big Data: European Union launches draft Data Act

Data Matters

If adopted in its current form, the new rules will impose far-reaching obligations on tech companies (such as manufacturers of connected products and cloud service providers) and give national authorities new enforcement powers to sanction infringements with fines of up to EUR 20 million or 4% of annual global revenue, whichever is higher.

Big data 117