Predictions 2024: It’s All About The Data
John Battelle's Searchblog
DECEMBER 27, 2023
Advertising will no longer be a sideshow to its sexier device business; it will be a $10-15 billion juggernaut with 50-90-percent profit margins. If it wants to maintain its growth (and its margins) in 2024, Apple will have to grow that advertising business significantly. The New York Times Loses Its Suit Against AI.
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