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From channel to customer: How an omni-channel experience is the key to the retail industry’s success

CGI

In this year’s CGI Client Global Insights , 87% of retail and consumer services executives we interviewed say they continue to invest in improving the customer experience, making it their number one business and IT priority. In fact, the more channels, the better.

Retail 81
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From channel to customer: How an omni-channel experience is the key to the retail industry’s success

CGI

Retailers are making a decided shift in focus from channel to customer , led by the growing demand for seamless and personalized customer experiences. Recent studies show that utilizing multiple channels increases the average transaction size by 15-35% and increases loyalty by 10-15%. In fact, the more channels, the better.

Retail 40