Remove 2011 Remove Case Study Remove Libraries Remove Marketing
article thumbnail

A Stitch in Time: Preserving Websites Related to Sustainability in the Fashion Industry

Archive-It

This documentation can be difficult as many brands engage in greenwashing – creating marketing campaigns making it seem as though they are more environmentally conscious than they actually are. Technical Michael: Cornell University Library started web archiving in 2011 and since then has archived 6,783 websites covering 11.1

article thumbnail

Understanding web archive access and use with Google Analytics: Lessons and questions from the Federal Depository Library Program

Archive-It

Stump and Bower introduce how Archive-It partners at the Federal Depository Library Program (FDLP) Web Archive have implemented and use Google Analytics to understand the use of their existing collections and plan for the future. Government Publishing Office (GPO) has been an Archive-It partner since 2011.