article thumbnail

Summary – “Industry in One: Financial Services”

ARMA International

Shaped by several financial catastrophes of modern history, such as the Great Depression of 1929 and the Great Recession of 2007, the U.S. Firms are beginning to use a wide variety of other new technologies, such as cloud computing, artificial intelligence (AI), machine learning, big data, advanced analytics, and blockchain.

article thumbnail

Predictions 2024: It’s All About The Data

John Battelle's Searchblog

Enterprise Data Moves Beyond Marketing. For as long as “big data” has been a thing, its main purpose in large companies has been to inform marketing campaigns. For nearly as long we’ve also heard promises that all that consumer data might be useful for more than just selling stuff.

Marketing 121