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Part 1: OMG! Not another digital transformation article! Is it about understanding the business drivers?

ARMA International

16 ZB (zettabytes) of data in 2006, then 2.83 The information explosion is shown in Figure 2. DAM is defined as “a content management system (CMS) that centrally stores and manages all digital files produced by an enterprise. Glossary of Records Management and Information Governance Terms, 5th ed., ARMA (2016).