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Is customer engagement the answer to the ‘existential threat’ facing Utility companies?

OpenText Information Management

APRIL 6, 2018

Enhanced customer engagement was shown to be the top outcome that UK Utility companies looked for from their digital transformation initiatives. That’s according to research that has just been completed by Utility Week and OpenText™. appeared first on OpenText Blogs.

Digital transformation 40
Digital transformation Customer Experience B2B Big data 40
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Predictions 2024: It’s All About The Data

John Battelle's Searchblog

DECEMBER 27, 2023

That means all the negative energy, regulatory scrutiny, and consumer ick once reserved for Facebook and Google will turn its gaze westward to Cupertino. Why can’t the data from retail media networks inform supply chains, for example? Enterprise Data Moves Beyond Marketing. The New York Times Loses Its Suit Against AI.

Marketing 121
Marketing Energy and Utilities Big data B2B 121
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