tag health-data 
IBM Big Data Hub
APRIL 24, 2024
An online retailer always gets users’ explicit consent before sharing customer data with its partners. A navigation app anonymizes activity data before analyzing it for travel trends. One cannot overstate the importance of data privacy for businesses today. The user can accept or reject each use of their data individually.
IBM Big Data Hub
FEBRUARY 14, 2024
Promote cross- and up-selling Recommendation engines use consumer behavior data and AI algorithms to help discover data trends to be used in the development of more effective up-selling and cross-selling strategies, resulting in more useful add-on recommendations for customers during checkout for online retailers.
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