Utilities Digital Journey Insights (Part 3): Data, the new “digital capital” - Going beyond the hype of advanced analytics and AI
CGI
OCTOBER 31, 2018
Wed, 10/31/2018 - 03:39. while the share of spending on traditional direct response media like newspapers has shrunk from 38% in 2008 to 14% in 2016. In fact, it’s estimated the number of connected objects will reach 200 billion by 2020, up from just 2 billion in 2006. Why is this so? Quite simply, data.
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