Why Twilio’s $3.2B acquisition of Segment may not be enough
Reltio
OCTOBER 22, 2020
Its target audience are marketing developers who value Segment’s list of pre-integrated systems. While Segment has done really well in the SMB market segments, they don’t have a track record selling to Global 2000 enterprise customers. . POV on the Customer Data Platform Market . The premium valuation at $3.2B 2) ENRICHMENT.
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