Why Twilio’s $3.2B acquisition of Segment may not be enough
Reltio
OCTOBER 22, 2020
However, it’s become very confusing for buyers because vendors claim varying capabilities across the data management technology and activation spectrum. . Gartner published a report to help address the confusion: Gartner: Choose Between CDP and MDM Solutions for 360-Degree Customer Insights. 2) ENRICHMENT.
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